Small Business Booster

The small business booster program concentrates on transforming good businesses into great businesses. This program empowers existing businesses with valuable tools such as target audience research, business identity and powerful online business tools. Throughout all stages of the program, review processes are put in place to ensure that every project we embark on ends successfully.

Stage 1: Target audience research

Analyse the target market and define strength, weakness, opportunity and threat

What's included
• Consultation
• Target audience research
• Competitor research
• Resource CD ROM 1: "Marketing resources"

Stage 2: Revitalise Your Brand

Refresh the business identity and give it a fresh look

What's included
• Consultation
• Identity design
• Project management
• Resource CD ROM 2: "What is a brand?"

Add on options
• Business stationary design
• Marketing collateral

Stage 3: Redesign your website

Establish your online presence with a professional website.
Improve every aspect of the website: design, user interface, tools, etc.

What's included
• Consultation
• Search engine friendly website with simple content management tool as standard
• Homepage, up to 3x sub pages, 1x contact us page with enquiry form
• 3 months web hosting
• 6 months technical support
• 12 months domain name registration
• Project management

Add on options
• e-commerce system
• Email marketing integration
• Copywriting/editing

Stage 4: Design your communication strategy

Identify your target market and design a communication strategy

What's included
• Consultation
• Communication strategy and planning
• Project management
• Resource CD ROM 3: "Announcement vs. Communication"

Add on options
• Design studio services
• Search Engine Optimisation
• Search Engine Marketing

Stage 5: Manage and improve

Monitor, assess, improve and manage growth

What's include
• Fortnightly design management
• On-going support
• Resource CD ROM 4: "Management resources"