Small business booster
The small business booster program concentrates on transforming good businesses into great businesses. This program empowers existing businesses with valuable tools such as target audience research, business identity and powerful online business tools. Throughout all stages of the program, review processes are put in place to ensure that every project we embark on ends successfully.
Stage 1: Target Audience Research
Analyse the target market and define strength, weakness, opportunity and threat.
What's included
- Consultation
- Target audience research
- Competitor research
- Resource CD ROM 1: "Marketing resouces"
Stage 2: Revitalise Your Brand
Refresh the business identity and give it a fresh look.
What's included
- Consultation
- Identity design
- Project management
- Resource CD ROM 2: "What is a brand?"
Add on options
- Business stationary design
- Marketing collateral
Stage 3: Redesign Your Website
Establish your online presence with a professional website.
Improve every aspect of the website: design, user interface, tools, etc.
What's included
- Consultation
- Search engine friendly website with content management tool as standard feature
- Homepage, up to 3x sub pages, 1x contact us page with enquiry form
- 3 months web hosting
- 6 months technical support
- 12 months domain name registration
- Project management
Add on options
- e-commerce sysetm
- Email marketing integration
- Copywriting/editing
Stage 4: Design your communication strategy
Identify your target market and design a communication strategy.
What's included
- Consultation
- Communication strategy and planning
- Project management
- Resource CD ROM 3: "Announcement vs. Communication"
Add on options
- Design studio services
- Search Engine Optimisation
- Search Engine Marketing
Stage 5: Manage and improve
Monitor, assess, improve and manage growth
What's included
- Fortnightly design management
- On-going support
- Resource CD ROM 4: "Management resources"